Notes on building custom AI tools for small and mid-sized businesses.
Seven AI answering services compared for plumbing shops: what each one costs, whether it actually books jobs, and which one to pick for your situation. Including where our own product isn't the right fit.
Read postWhat an AI answering service actually needs to do for an HVAC shop, seven options compared on price and booking ability, and a plain answer on which to pick, including when it isn't ours.
Read postTire shops miss calls with cars on the lift, and callers just dial the next shop. Six AI answering options compared honestly on price, booking, and how they handle real shop questions.
Read postThree popular AI patterns explained without the marketing fog: what each one does, when to pick it, and the projects we've seen go right and wrong.
Read postTwelve concrete AI projects we've seen small and mid-sized businesses ship in the last six months. What each one does and what it costs.
Read postThe case for building internal tooling instead of relying on whatever's free this quarter, and what changes when a small team treats workflows as a first-class asset.
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Occasional notes on building AI for small and mid-sized businesses. No tracking, no marketing automation, easy to unsubscribe.